Corporate Affairs Officer @
Romania’s largest telecommunications company, similar to Telstra, 8 million customers, FY 2005 revenues Euro 930 million
December 2001 – December 2005
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Responsible for EUR1.1 million (A$1.9 million) print advertising budget |
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Assessed and recommended sponsorships of A$1.4 million per year |
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Designed the guerrilla marketing strategy for company’s subsidiary ClickNet Games (Internet portal) |
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Designed the BTL plan for company’s subsidiary Cyberhost (secure hosting data centre) |
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Organized 25 press conferences, 2 seminars, 2 documentation trips for 23 journalists |
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Wrote & published more than 50 press releases |
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Wrote & published 24 internal newsletter issues targeting 15,000 employees |
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Organized 4 internal marketing events for 1,200 people |
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Maintained excellent relationships with more than 100 journalists |
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Managed company’s website content (60,000 unique visitors/month) |
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Monthly media analysis, press reviews |
Experience. Does matter most.
Advertising & Promotions Coordinator @
January 2001 – December 2001
Romania’s largest telecommunications company, similar to Telstra, 8 million customers, FY 2005 revenues Euro 930 million
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Direct Marketing Project Manager (for phone bill attachments advertising) |
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Designed the viral marketing plan for voicemail service |
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Organised company’s participation in 6 trade shows and seminaries |
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Responsible for the promotional materials stock valued at EURO 500,000 |
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Managed company’s 1,000 vehicle fleet branding |
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Liaised with advertising agencies |
